Wedding season is about to hit it’s peak, and preparations for our brides to be, are already in full swing. Let’s look at how to provide the perfect pre-wedding experience to your customers and how to make it as stress free as possible for you and them.
The Perfect Wedding Nails
The hands are a focal point of any wedding, you want your clients hands looking healthy and ready to be photographed but there really are no rules when it comes to nail art. Whether it’s a classic French, Baby Boomers, or something different altogether, your clients choice of wedding nails are completely individual and suited to them and their wedding theme. Consider having a section in your Insta highlights, a Facebook album or a place on your website specifically for your brides to browse and gain inspiration. Remember to include the not so obvious choices for those brides looking for something less traditional. Here’s a few of our favourite bridal looks.
Start Prepping Early
If your bride is a regular client, get her thinking about it way ahead of time so that you are well prepared and her nails and hands are looking their best for her big day. Use the time in the lead up to consider if she would like natural nails, an overlay or acrylics and what length she would like, this way you can manage and meet her expectations. Get her using her cuticle oil daily and perhaps even schedule a couple of luxury manicures in the appointments prior to the wedding. Don’t forget the feet! Get those feet looking and feeling great with regular pedicures and let her know to be considering if she would like a design which compliments her hands.
Bridal Party Packages
An ever popular request is for the whole bridal party to have their nails done together as part of the pre wedding experience. You may wish to block out a day or evening depending on the party size, and provide a package or deal whereby it encourages more of the party to book. You can also partner up with a fellow tech or salon member to tackle those larger wedding parties.
Custom Blends & Bespoke Services
A great way of making the bride feel that extra bit special is by offering a bespoke service. You can make custom blend colours using Lecenté Create gel polish and also custom glitter mixes with our loose glitters. Don’t forget to charge accordingly.
Make room for the Groom!
It’s not just the brides that need our services, the grooms will be in need of some pampering too. A luxury manicure will ensure his hands picture perfect for the big day.
Sometimes it’s just that little personal touch that makes all the difference. Consider how you can make the experience you offer, one which will leave your bride feeling special and well taken care of. It may be a wedding card, a bottle of cuticle oil to take away, or just your well wishes. Their experience is your advertisement and one great experience can lead to many more brides, choosing to leave their hands in yours, for one of the most important days of their lives.
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